“True beauty is always personal.” — with these words, Oleksandra Perch begins our conversation. Living in the United States and combining her everyday life with modeling opportunities, she admits that her vision of beauty has changed dramatically over the years.
“For me, real beauty today is not only about appearance or style. It is warmth, the moments when you feel alive and radiant, the sincerity in people, and the harmony of your inner world with what you see outside. Of course, it’s also about well-cared-for skin, neat details, style, and manners — but at its core, it’s something deeper.”
Discovering Herself Through BRANDFACE
When Oleksandra joined BRANDFACE, she found herself in front of a new mirror — one that reflected her individuality, her own standards, and her strength as a woman.
“The project became the mirror in which I saw myself differently. I realized that conventional standards are the past, and that each of us — with our unique features, age, and character — creates an irreplaceable image. Through style, light, and the creativity of the team, I saw myself in new roles. It felt like the dream of my childhood came alive.”
Beyond Borders: Runways Across the World
Her story with BRANDFACE took her far beyond borders. Runways in France, Turkey, and the United States became not only career highlights but also personal milestones. Each appearance was a dialogue with herself and with the audience.
“This project gave me more than photos or shows — it gave me confidence and harmony. It became my personal space for self-expression, a circle of strong women, and a collaboration with an incredible team. Every show, every camera angle, every detail reminded me: everything is possible at any age.”
A Silent Language of Confidence
For Oleksandra, BRANDFACE is not just about modeling. It is about discovering a language without words, one that speaks through gestures, glances, and presence.
“It is a wow feeling — inner joy and happiness. Through BRANDFACE, I can show the world, my family, and myself that dreams have no deadlines. Confidence, beauty, and inspiration — this is what I take with me from every project.”
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✨ Oleksandra’s story is a reminder that beauty today is not about fitting into molds. It is about courage, individuality, and the strength to shine — anywhere in the world.
Credits:
Model: @perch.oleksandra
Photographer: @anna_avramych
Makeup: @luxmakeup_istanbul
Styling / Total Look: Pierre Cardin @pierrecardin
Project: @brandface.official
